Matan · SEO · Content

Title length

Titles around 30–60 characters tend to display fully and describe the page without stuffing.

Pass condition in our engine: Title length is between 30 and 60 characters.

1. Problem description

Very short titles (“Blog”, “Home”) do not rank for anything useful. Very long titles get truncated with an ellipsis, hiding the differentiator. Pixel width varies, but character bands remain a practical editorial target.

2. Most common causes

  • The SEO plugin is unused so the H1 is dumped in full.
  • Brand + slogan + keyword are concatenated.
  • Translated titles overflow after localisation.

3. How to fix it

  1. Aim for roughly 50–60 characters (about 600px) with the keyword near the start.
  2. Write for humans first; drop filler (“Welcome to our…”, “Official site of…”).
  3. Preview the snippet in Search Console or a SERP simulator.

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