Matan · GEO · Freshness
NewsArticle schema (GEO)
NewsArticle/LiveBlogPosting is for timely reporting — optional for evergreen sites.
Pass condition in our engine: NewsArticle or LiveBlogPosting is present (optional if you are not a publisher).
This GEO check is part of SEO-GEO scoring 2.2.1, last updated 2026-09-18. About 90 percent of the evaluation runs on the HTML we crawl, so you can verify the same pass condition with a free report.
1. Problem description
Using NewsArticle on a 2018 product page is misleading. Using Article on breaking news may miss news-specific features. Pick the type that matches editorial reality.
2. Most common causes
- A blog theme emits NewsArticle on every post.
- News is published as a plain Article.
3. How to fix it
- Use NewsArticle only for newsroom content with a dateline.
- Use Article/BlogPosting for guides.
Test this check
We fetch only this URL (plus robots.txt / llms.txt at the domain root when the check needs them). We do not crawl the rest of the site like a full report.
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