SEO and GEO Audit Report for woodstockpartners.co.uk — Updated for 2026

Free combined SEO and GEO (Generative Engine Optimization) audit for https://woodstockpartners.co.uk/. This report scores on-page technical SEO, content quality, site structure, performance, AI readability, E-E-A-T authority, citations, and content freshness.

Summary

Overall SEO score: 89/100 (grade B). Overall GEO score: 43/100 (grade F). Overall WCAG accessibility score: 90/100 (grade A). Combined visibility score: 74/100 (grade C). Report generated on August 14, 2026.

SEO category scores

Technical SEO: 88/100 — crawlability, indexability, HTTPS, robots.txt, sitemap.
Content quality: 100/100 — titles, meta descriptions, headings, alt text.
Site structure: 88/100 — internal linking, breadcrumbs, URL hygiene.
Performance: 75/100 — load time, TTFB, Core Web Vitals.

GEO category scores

AI readability: 42/100 — structured data, answer-first content, llms.txt, AI bot access.
Authority (E-E-A-T): 77/100 — author information, organization schema, credentials.
Citations: 43/100 — external sources, references, statistics.
Freshness: 0/100 — publication and modification dates.

WCAG accessibility category scores

Perceivable: 100/100 — alt text, language declaration, media alternatives.
Operable: 89/100 — landmarks, skip links, form labels, link purpose.
Understandable: 75/100 — page title, heading hierarchy, readable structure.
Robust: 100/100 — valid markup, ARIA, table headers, iframe titles.

What is GEO?

GEO (Generative Engine Optimization) is the practice of optimizing websites so AI systems like ChatGPT, Perplexity, Claude, and Google AI Overviews can discover, understand, and cite your content. Unlike traditional SEO, which focuses on ranking in search results, GEO focuses on citation readiness — clear structure, factual density, schema markup, and authority signals.

Top prioritized recommendations

Poor LCP (critical): Prioritize LCP optimization — compress images, use a CDN and defer non-critical JavaScript.
Sections don't lead with a direct answer (warning): Lead each section with a self-contained 40–60 word answer to the heading's question, then expand below it.
Missing FAQ schema (warning): Add FAQ Schema for better AI visibility.
No publication dates (warning): Add datePublished in Schema.org.
Thin content pages detected (warning): Expand thin pages with substantive, unique content or consolidate them with canonical redirects.
No author schema (warning): Add Schema.org Person.
No publication dates (warning): Add datePublished in Schema.org.
No sources section (warning): Add a section with a list of sources.

Pages analyzed

This audit crawled 5 pages including the homepage and linked internal URLs.

Related resources

Author: project maintainer. Methodology published at https://seo-geo-reports.com/methodology. Last updated 2026.

HistoryPermanent result link

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This report uses an older scoring algorithm (v2.0.0)

The current version is v2.1.0. Re-run the audit to get results based on our latest checks and weights.

SEO-GEO

Website Analysis Report

Report generated on: August 14, 2026 at 07:01 AM

Analyzed Website

https://woodstockpartners.co.uk/

Open site

SEO

89/100

GEO

43/100

WCAG

90/100

Combined Score

C (74/100)

Recommendations

1 Critical8 Warnings13 Info22 Total

8 Quick wins14 Larger projects

Analysis time: 16914ms · Pages crawled: 5

Scoring algorithm v2.0.0· outdated

All Recommendations22

Quick wins (8)

Lower effort fixes you can ship quickly for a visible score boost.

info[geo]

Few lists in content

Average 1.4 lists per page.

💡 Add bullet lists to structure content.

info[geo]

No question-style headings

No H2/H3 heading is phrased as a question users actually ask.

💡 Phrase key headings as natural questions (e.g. "How do I…?") to match conversational AI queries.

info[geo]

No Speakable schema

No speakable markup found — voice assistants and some AI parsers use it to extract quotable passages.

💡 Consider Schema.org SpeakableSpecification on key answer sections.

info[geo]

No glossary or definitions

No definition lists or glossary section detected.

💡 Add a glossary or <dl> definition block for domain terms — AI engines use these for entity disambiguation.

info[geo]

Low statistics density

Only 2 statistic(s) detected across the site.

💡 Back more claims with specific numbers, percentages and dated figures.

info[geo]

No update dates

No last update information.

💡 Add dateModified.

info[seo]

Missing or few breadcrumbs

Only 0 of 5 pages have breadcrumbs.

Affected pages (5)

💡 Add breadcrumb navigation to all pages.

info[geo]

No table of contents

No page has a table of contents.

💡 Add table of contents to longer articles.

Larger projects (14)

Higher-impact improvements that may need more development or content work.

critical[seo]

Poor LCP

Largest Contentful Paint (lab, mobile): 12.53s.

Affected pages (1)

https://woodstockpartners.co.uk

💡 Prioritize LCP optimization — compress images, use a CDN and defer non-critical JavaScript.

warning[geo]

Sections don't lead with a direct answer

Only 5 of 11 sections start with a concise answer paragraph.

💡 Lead each section with a self-contained 40–60 word answer to the heading's question, then expand below it.

warning[geo]

Missing FAQ schema

No page contains FAQPage Schema.

💡 Add FAQ Schema for better AI visibility.

warning[geo]

No publication dates

Pages have no marked publication dates.

💡 Add datePublished in Schema.org.

warning[seo]

Thin content pages detected

2 of 5 pages have fewer than 300 words.

Affected pages (2)

💡 Expand thin pages with substantive, unique content or consolidate them with canonical redirects.

warning[geo]

No author schema

Missing Schema Person for author.

💡 Add Schema.org Person.

warning[geo]

No publication dates

Pages have no visible publication dates.

💡 Add datePublished in Schema.org.

warning[geo]

No sources section

No 'Sources' or 'References' section found.

💡 Add a section with a list of sources.

warning[wcag]

Heading hierarchy skips levels

Heading levels skip (e.g. H1 → H3) on one or more pages (WCAG 1.3.1).

Affected pages (2)

💡 Use sequential heading levels (H1 → H2 → H3) without skipping.

info[geo]

Few quantified facts in content

Less than 20% of pages contain concrete numbers, units or ISO dates in body text.

💡 Include specific figures, dates and units — AI answers prefer citeable, verifiable facts.

info[geo]

Inconsistent brand naming

The page title, H1 and/or og:site_name use different brand names — this weakens entity clarity for AI knowledge graphs.

💡 Use the same brand name everywhere: schema name, <title>, H1 and og:site_name should match.

info[geo]

No quotations

Attributed quotations make passages more citable for AI engines.

💡 Add relevant quotations (<blockquote>) with clear attribution.

info[geo]

No links to authoritative sources

Links to .gov, .edu, Wikipedia increase trust.

💡 Add links to official sources.

info[wcag]

No skip-to-content link

No skip navigation link detected (WCAG 2.4.1 Bypass Blocks).

💡 Add a visible-on-focus skip link as the first focusable element: <a href="#main">Skip to content</a>.

Executive Summary

SEO Categories

Category	Score
Technical SEO	B (88)
Content Quality	A (100)
Site Structure	B (88)
Performance	C (75)

GEO Categories

Category	Score
AI Readability	F (42)
Authority (E-E-A-T)	C (77)
Citations & Sources	F (43)
Content Freshness	F (0)

WCAG Categories

Category	Score
Perceivable	A (100)
Operable	B (89)
Understandable	C (75)
Robust	A (100)

SEO Analysis Details

Technical SEO

Metric	Value
HTTPS/SSL	Yes
Mobile Friendly	Yes
Canonical Tags	Yes
Sitemap	No
Robots.txt	Yes
Hreflang	No
Broken Links	0
Accessibility score	100/100

Content Quality

Metric	Value
Page Title	Yes (58 chars)
Meta Description	Yes (131 chars)
H1 Heading	Yes (1 found)
Heading Structure	Good
Avg Word Count	376
Thin pages (<300 words)	2 (40%)
Content language (homepage)	EN
HTML lang	en
Images Without Alt	0
Open Graph	Yes
Twitter Cards	Yes

Site Structure

Metric	Value
Internal Links	25
External Links	17
Breadcrumbs	No
Max Depth	1 levels
Orphan Pages	0
Avg URL Length	39 chars

Performance

Metric	Value
Load Time	0.04s
TTFB	32ms
Page Size	21 KB
Compression	Enabled
Caching	Enabled
Image Optimization	40/100
LCP (lab, mobile)	12.53s
CLS (lab)	0.035
INP (lab)	4ms
Lighthouse Performance	71/100

GEO Analysis Details

AI Readability

Metric	Value
Structured Data (JSON-LD)	Yes
Schema Types	Organization, WebSite, LocalBusiness, PostalAddress
FAQ Schema	No
HowTo Schema	No
Article Schema	No
Table of Contents	No
Summary Section	Yes
Lists Count	7
Tables Count	0
Content Clarity	82/100
Readability (Flesch)	14/100
Avg. sentence length	104 chars
Sentences (homepage)	13
Headings (H2/H3)	11
Max paragraph length	300 chars
Answer-first sections	45%
Question-style headings	0
Speakable schema	No
Glossary / definitions	No
Pages with quantified facts	0
Unique schema types	4

AI Crawler Access

Metric	Value
robots.txt present	Yes
llms.txt present	Yes
AI crawlers blocked	None

Authority (E-E-A-T)

Metric	Value
Author Information	Yes
Author Schema	No
Organization Schema	Yes
About Page	Yes
Contact Information	Yes
Social Profiles	Yes
Credentials/Expertise	Yes
sameAs entity links	Yes
Entity clarity	75/100
Schema entity name	Woodstock Partners

Citations & Sources

Metric	Value
External Links	17
Authority Site Links	0
References Section	No
Statistics/Data	2
Quotes/Blockquotes	0

Content Freshness

Metric	Value
Publish Date	Not found
Last Modified	No
Content Age	Unknown
Mentions 2026	No
News Schema	No

WCAG Accessibility Analysis

Static HTML audit aligned with WCAG 2.x POUR principles. Color contrast, keyboard navigation and focus order require manual or browser-based testing.

Perceivable

Metric	Value
Images with alt text	100%
Images missing alt	0
Page language (lang)	en

Operable

Metric	Value
Main landmark	Yes
Navigation landmark	Yes
Skip-to-content link	No
Unlabeled form inputs	0
Links without text	0
Buttons without name	0

Understandable

Metric	Value
Page title	Yes (58 chars)
H1 count (homepage)	1
Valid heading hierarchy	No
Pages with lang attribute	5/5

Robust

Metric	Value
Duplicate IDs	0
Tables without headers	0
Iframes without title	0
ARIA without role	0

AI Engine Readiness

How ready your site is to be cited by each major generative engine. Most GEO tactics help everywhere, but each engine has its own tilt.

ChatGPT

C (75)

✓OpenAI crawlers allowed (GPTBot, OAI-SearchBot)
✓Structured data (JSON-LD) present
✗Sections lead with a direct answer
✓Strong authority signals (E-E-A-T)

ChatGPT search relies on Bing's index — make sure your site is indexed in Bing.

Perplexity

C (75)

✓PerplexityBot allowed
✗Content is fresh / recently updated
✓Concrete statistics and data
✓Cites external sources

Perplexity rewards recency and concrete, citable facts over marketing copy.

Google AI Overviews

C (75)

✓Strong classic SEO foundation
✓Google-Extended allowed
✓Structured data (JSON-LD) present
✗Sections lead with a direct answer

AI Overviews lean on pages that already rank well in classic Google Search.

Claude

C (75)

✓Anthropic crawlers allowed (ClaudeBot, anthropic-ai)
✓llms.txt present
✓Strong authority signals (E-E-A-T)
✗Sections lead with a direct answer

Claude favors well-structured, authoritative content and llms.txt for site discovery.

Gemini

C (75)

✓Google-Extended allowed
✓Structured data (JSON-LD) present
✗FAQ or HowTo schema
✓Strong classic SEO foundation

Gemini draws heavily from Google's index and structured, question-answer content.

All AI Crawlers

Status of every known AI crawler user-agent detected in your robots.txt analysis. Blocking a bot prevents that engine from reading and citing your content.

User-agent	Provider	Access
GPTBot	OpenAI / ChatGPT	Allowed (default)
OAI-SearchBot	OpenAI / ChatGPT	Allowed (default)
ChatGPT-User	OpenAI / ChatGPT	Allowed (default)
PerplexityBot	Perplexity	Allowed (default)
Perplexity-User	Perplexity	Allowed (default)
ClaudeBot	Anthropic / Claude	Allowed (default)
Claude-Web	Anthropic / Claude	Allowed (default)
anthropic-ai	Anthropic / Claude	Allowed (default)
Google-Extended	Google / Gemini	Allowed (default)
Applebot-Extended	Apple Intelligence	Allowed (default)
CCBot	Common Crawl	Allowed (default)
Amazonbot	Amazon	Allowed (default)
Bytespider	ByteDance	Allowed (default)
Meta-ExternalAgent	Meta AI	Allowed (default)
cohere-ai	Cohere	Allowed (default)

"Allowed (default)" means no bot-specific rule was found — the site follows the global User-agent: * policy.

How to Measure AI Citations

Classic keyword rankings no longer capture how often AI engines recommend you. Track citation rate — the share of your target questions where your brand is mentioned or linked in an AI answer.

Sample queries manually: ask ChatGPT, Perplexity, Gemini and Google AI Overviews the questions your customers ask, and record whether you are cited.
Track AI referral traffic in GA4: create a segment for referrals from chatgpt.com, perplexity.ai, gemini.google.com and similar AI domains.
Use a citation tracker: tools like Profound, Otterly or Peec automate citation-rate sampling across engines.
Re-run this report after changes: improving the signals above (crawler access, structured data, answer-first content, statistics, freshness) is what moves citation rate over time.

Crawled Pages5

Total pages analyzed: 5

https://woodstockpartners.co.uk
https://woodstockpartners.co.uk/about
https://woodstockpartners.co.uk/investment-strategy
https://woodstockpartners.co.uk/team
https://woodstockpartners.co.uk/contact

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